Andy Fitzgerald

Information Design

• we're entering an era of fluid information
• take a responsive approach to information architecture

Structure & Meaning

• structure allows us to extract meaning from data

Context & Constraint

• Signification | Symbol | Indexical | Iconic
• consistency can bring unnecessary mutations

Articulation

• Concept » Model » Interface

Responsive IA

• Define Vision
• Taxonomy
• Articulation

There are only five or six ways in which humans can organize categories.